The all-over branded sweet box was used when Festool needed a giveaway for prospectives attending their UK Truck Tour. Marketing Executive, Naomi Collett comments that the pack was different from sweet bags they already used, and had a premium feel – perfectly aligned to their passion for power and quality.
Festool’s passion for power tools has been in existence for more than 90 years, and today they share this fascination with users and fans.
The high-quality brand of Festool power tools embraces new generation technology to make life easier for professional tradespeople – helping to achieve perfect results faster.
Naomi Collett, Marketing at Festool says
The sweet box was used primarily as a giveaway to people attending our UK Truck Tour. We already had standard sweet bags, so we liked that it was a little different, and had a premium feel. BoxcoUK was great to deal with, a hassle-free process, with clear communications.
Ronnie Devine, Customer Experience Manager at BoxcoUK says
We selected the green and black sweet wrappers to suit Festool’s brand colours, a detail that we feel strengthened their brand identity, whilst delivering a box with maximum space for branding.
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