First and foremost, what is “onboarding”?
The action or process of integrating a new employee into an organisation
We frequently see great examples of onboarding, desks laid out in a welcome-fashion. On LinkedIn (home of head-hunters!) there are often updates with images, like those shown below, typically getting a high number of likes and comments.
Here at BoxcoUK, where perfect presentation is really our thing, we regularly get asked for on-brand, onboarding sets, packed-perfect (and all’s well, when you have a staff onboarding budget and in-take of 80+ per year – but it doesn’t work out quite the same, when you’re averaging less than one new member a month). None-the-less it’s important to get it right, if you want to secure a loyal employee.
With this in mind, we’ve come up with an easy way of doing onboarding, that still looks great, alongside some content-ideas to help engage staff from the point they agree to join your team.
Obviously, you’re going to have your own ideas about what important elements are needed to make up the perfect onboarding pack, but we hope this helps.
In the run up – 4 Ways to engage
Thinking about the time between when the person agreed to come to you, and their start date (LinkedIn Talent Solutions calls this Pre-boarding). If this is a few months, you may want to think about engaging your client in a regular way during this time. Even an email would help. How much you put into this is down to you – think about the potential value of that staff member to your organisation, the value of securing them for the long-term, and whether you want to save them having second thoughts during that period and staying with their current employer or, worse case, looking elsewhere.
1.Your company strategy, culture, overview, brochure
Have they got this information from earlier interviews, or could these be part of your engagement programme, sent to the candidate in a structured way.
2.Were there any perks you discussed in the initial stages that you could elaborate on
Staff lunches, cars, company traditions, differing opening hours… e.g. early close Friday.
3. Explain what a typical day will be like
Add some humour, nothing to put them off but here’s your chance to mention when they might be expected to help out, which day the cleaner comes and when to avoid tripping over the hoover.
4. Overcoming the fear of first day – How will they get to work (do you need to send information about their car)
Do you need to let them know about where they should park, where staff are expected to hang their coats, put their bag, all the hum-drum things that are going to turn that first scary moment into an easier ride and a more enjoyable experience for both the new staff member and their colleagues.
Whether you send it ahead, or you put it on their desk (or both)… Why not “Invite them to join your family” – build a pack that appeals to their family situation, spouse, kids (whether you’ve taken an interest to find out will speak volumes) and gain a long-term commitment to your company. Clearly, for this, you’ve got to have a family to join, so you’ll need to think about setting this up with your existing staff ahead of pushing it out through HR.
Gifts you could include in your Onboarding pack
These are ideas that we’ve seen used in great onboarding packs. Pick the winners for your brand:
Chocolate Bar/Choc Orange
Something personalised with their own name (spelt correctly of course!)
“Onboarding in a Box”
The complete guide to Onboarding – Click below & print off
Look great, for less
OUR SUGGESTION is a pack of 12 Luxury gift boxes (we have these available in a range of colours), with a magnetic closure and coloured grosgrain ribbon. Pick a ribbon colour that works well with your brand, and possibly tissue paper, to hold the gifts, and add elegance.
CONTENTS Fill with gifts from the list above. No limits here.
GIFT TAG OR GREETINGS CARD You can add a gift tag made from a business card or compliment slip, or a greetings card, for a personal and welcoming touch.
Tel 020 3011 0211
Email your details with a best time to call, email@example.com
Stay in touch Follow BoxcoUK company page on LinkedIn
The PEK is an ingenious presentation pack created from card folded around a foam centre. Very quick and easy to produce and very effective and modern in impact. An entry level presentation pack, with custom cut foam inlay, tuck in lock, and all-round branded card wrap.
Welcome New Club members, or to make new staff welcome.
An unforgettable presentation for house builders and property developers.
Good for events, and financial companies.
Are you unlocking the potential with a bespoke and branded Welcome pack?
Call today to discuss your requirements 02030110211
From first contact with you, clients need to feel your brand.
Give them a simple folder/handout/something tangible to walk away with, and you’ll be surprised how much people keep on to.
It feels warming for people who have made the effort to come to you, to then receive something in return, bedding in the start of a longer-term relationship.
Make sure to include how the client can access your product or service later – so often we think this part is ever so basic (“it’s all online”) but unless you spell it out, you leave room for hot potential clients to Google you/or your product and service, and find an alternative website to source from.
Simply include a print-off that has the contact details you hold for them, the client number automatically generated by your system, and maybe use this number for them to access your product or service later.
As long as your information feels worthwhile, and the delivery is carefully aligned to your brand values, then the number of clients returning is set to increase, and long after your system is set to retain data, and their original details.
To discuss your situation, why not contact the team here on 020 3011 0211
You can’t beat sweet-treats for a branded giveaway, and the Sweetie Cube is no exception.
A quirky invention for maximising your marketing, these Sweetie Cubes appeal to kids & adults alike. The box relaxes to become like a tray when the lid is taken off, with all over space for branding.
The box becomes a tray when the lid is taken off
Boxes supplied made up and sweet wrappers can be brand-matched.
Reach out and discuss your brand-building giveaways
Phone 020 3011 0211
If you’re not that great at reading, the short answer to the question is “for creating 3-dimensional marketing pieces”.
At this point some people will think “Ok, cool. We don’t do anything 3-dimensional, only digital.” The same people use brown boxes to send stuff out. We’ll it’s not marketing is it? Enough said.
Our sweet spot comprises of Print, Packaging and Marketing experience.
This is at the grass routes of everything we do here, playing a smaller but still vital role.
Excellent quality print for all applications means we’ll advise you on what’s best for your brand and your project – from Litho to laminate, Digi-print to dogtooth, Flood-coat to flexo.
Maybe you’ve seen an effect you’d like?
When we say Packaging, we don’t just mean a warehouse full of brown boxes and bubble wrap.
We mean mostly Creative and mostly Cardboard solutions that promote.
(We’ve been using cardboard to create all sorts of things, including Presentation Packaging, since as far back as the early 1990s.)
It’s what we eat, drink, and breathe here. It’s probably the top reason why we don’t sell boring boxes, because everyone who works here has a role in Marketing.
Part of this sweet spot, is that we’re as concerned as your CFO that there’s a return on the marketing you do. Believe us, good marketing is great for organisations. Without it, they don’t survive.
We’ll try to promote your marketing message in everything we produce for your brand.
Where else can you find advice on print, packaging and marketing in one place?
To talk more, simply schedule an appointment
Because this is our little sweet spot, and we’re real people you can talk to.
If you’re not that great at reading, the short answer to the question is “for creating 3-dimensional marketing pieces”. At this point some people will think – “Ok, cool. We don’t do anything 3-dimensional, only digital.” The same people use brown boxes to send stuff out. Well, this isn’t marketing is it?
Digital doesn’t delight customers all on its own.
We are nearly the first to back digital, but digital doesn’t delight customers all on its own. People come recommended, by word of mouth from friends or trusted advisors (“everyone else is doing this stuff”), they’ve either seen, heard, smelt, tasted or touched it. Yes, for sure digital is big, but it’s not everything. Even MailChimp now offer postcards, supermarkets give out tasters, dentists’ give out sample packs.
Are you taping into your clients 6th sense?
We believe in a mix of digital and tangible marketing – too much digital in the mix and customers switch off through lack of experience with your brand.
Do you want to create something tangible?
Where else can you find advice on print, packaging and marketing in one place? To talk more, simply schedule an appointment
Tick off a redesign on packaging early in the year. Well maybe not a complete redesign, but we’re happy to help with your packaging problems, however big or small they seem.
You can phone us on 020 3011 0211 (if you’d like help right this minute – a little like dialling 999), or simply set up a time that suits you.